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Big Color. Small Footprint. Built to Sell.

Five brilliant colors, strong pollinator appeal, and a retail‑ready program growers and garden centers trust

As demand grows for pollinator‑friendly plants suited to patios, balconies, and smaller landscapes, Butterfly Candy® Buddleia offers a timely solution. This compact series matures at just 2–3 feet tall and wide, making it ideal for containers and space‑conscious gardens while still delivering the bold color and butterfly appeal consumers expect from Buddleia.
  
Since its introduction, Butterfly Candy® Buddleia has seen rapid adoption across the industry, with sales doubling in two years. Five brilliant colors and continued expansion of the color lineup keep the collection fresh and relevant, reinforcing its position as a standout option in the compact, pollinator‑friendly category. 
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Butterfly Candy production grounds

Production‑Friendly by Design

Butterfly Candy was bred with efficiency and consistency in mind. These traits help simplify production while delivering a finished plant that performs reliably for retailers and consumers. Across the collection, growers benefit from:
  • A uniform, compact habit well‑suited for high‑density growing
  • Exceptional floriferousness for strong visual impact at retail
  • Minimal pruning requirements, reducing labor inputs
  • Heat tolerance and water‑wise performance once established
  • A reblooming habit that supports an extended selling season
Become a Grower
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Retail Appeal That Sells Itself

Butterfly Candy Buddleia is more than a great plant—it’s a complete retail program. Each variety is presented in attractive, color‑matched containers that coordinate directly with bloom color, helping shoppers instantly understand what they’re buying. This intuitive presentation:
  • Creates eye‑catching, cohesive displays
  • Simplifies consumer decision‑making
  • Encourages confident, impulse purchases

Garden centers consistently report strong sell‑through driven by the collection’s compact size, vibrant color, and clear messaging around pollinator benefits and easy care.

Find Your Wholesale Grower & Stock Butterfly Candy

Backed by Marketing That Drives Demand

Butterfly Candy is supported by the Plant Development Services marketing engine, providing growers and retailers with added visibility and consumer awareness. Support includes:
  • National print and digital advertising
  • Influencer and media exposure
  • Consumer‑facing educational content
  • Point‑of‑purchase materials and in‑store merchandising assets

This coordinated approach helps build recognition, educate consumers, and drive traffic to retail partners—supporting sales beyond the bench.

Order Young Plants

For Growers

For Retailers

Planning upcoming production? Butterfly Candy Buddleia offers a compact, uniform habit, exceptional flower power, and a reblooming cycle that supports extended sales windows. 

Call or email Lora Barnhill or Tyler Brown to check availability and reserve young plants and learn about upcoming color expansions.

Looking to add a proven pollinator performer to your assortment? Butterfly Candy Buddleia combines compact size, vibrant color, and coordinated packaging with marketing support that helps plants move at retail.